Digital Marketing & Paid Ads
Campaigns that bring real leads, not just clicks. Google Ads, Meta Ads, and full-funnel strategy for businesses ready to grow beyond organic reach.
Get a free campaign audit →What's included in our digital marketing service
Full-service paid advertising that drives measurable results
Google Ads (Search & Display)
Show up when people search for your service. Text ads on search results and visual ads across Google's display network.
Meta Ads (Facebook & Instagram)
Reach your audience where they spend time. Feed ads, stories, reels, and messenger campaigns on Facebook and Instagram.
LinkedIn Ads for B2B
Target decision-makers by job title, company, industry. Perfect for professional services, SaaS, and B2B lead generation.
Campaign Strategy & Setup
We build campaigns from scratch: audience research, ad copywriting, landing pages, tracking setup, and conversion optimization.
A/B Testing & Optimization
Continuous testing of ad copy, visuals, audiences, and landing pages to improve cost per lead and conversion rates.
Weekly Performance Reports
Clear reporting on impressions, clicks, conversions, cost per lead, and return on ad spend. No vanity metrics.
Platforms we manage
We run campaigns across all major advertising platforms
Google Ads
Search, Display, Shopping, YouTube ads
Facebook & Instagram
Feed, Stories, Reels, Messenger ads
Sponsored content and InMail for B2B
TikTok & Snapchat
Short-form video ads for younger audiences
How we run your campaigns
Strategic approach to maximize ROI
Discovery & Audience Research
We start by understanding your business model, target customer, average order value, and what makes a qualified lead. This determines platform and budget strategy.
Campaign Setup & Launch
Build campaigns with proper tracking, conversion pixels, audiences, ad copy, visuals, and landing pages. Everything is tested before spending budget.
Optimization & Testing
Week-by-week testing of ad variations, audience segments, bidding strategies, and landing pages to lower cost per lead and improve conversion rate.
Reporting & Scaling
Weekly reports on performance. Once campaigns are profitable, we scale budget gradually to increase lead volume without sacrificing efficiency.
Common questions about digital marketing
How much budget do I need for paid ads?
It depends on your industry, goals, and competition. Most businesses start with $1,500-$3,000/month in ad spend plus our management fee. We can start smaller for testing, but you need enough data to optimize.
How quickly will I see results?
Campaigns start running within 1-2 weeks. You'll see initial data immediately, but we need 4-6 weeks to optimize and improve performance. Profitable campaigns take consistent testing and refinement.
What's the difference between Google Ads and Facebook Ads?
Google Ads targets people actively searching for your service (high intent). Facebook/Instagram Ads target people based on interests and demographics (discovery). Most businesses need both for a complete funnel.
Do you charge separately for ad spend and management?
Yes. Ad spend goes directly to the platform (Google, Facebook, etc.). We charge a separate management fee for strategy, setup, optimization, reporting, and ongoing campaign work.
Can you guarantee a specific return on ad spend (ROAS)?
No agency can guarantee specific results due to too many variables like offer quality, landing page, market conditions, and competition. We focus on continuous improvement and hitting realistic benchmarks based on industry standards.
What happens if the campaigns don't work?
We commit to transparent testing and optimization. If campaigns underperform after 90 days of consistent work, we re-evaluate strategy, adjust platforms, or help you improve your offer or landing pages.
Ready to Generate More Leads?
Talk to us about your goals and we'll build a campaign strategy that delivers real results.